Student Recruitment & Enrollment Built for Charter Schools

Everydesk works primarily with high-quality public charter schools and charter management organizations who are dedicated to the success of students. Do you have a program that develops students but isn’t a charter school? Give us a call to see if we would be a good fit for each other.

The Standard Plan provides your school with part-time expert marketing support—ideal for single-site charter schools or small networks focused on strengthening student recruitment. Here's what’s included:

• One 60-Minute Strategy Session per Month
  A dedicated session to align on priorities, review performance, and provide strategic guidance on your school’s marketing and recruitment efforts.

• One Monthly Ad Campaign (Meta or Google)
  Launch one paid ad campaign per month on either Meta (Facebook/Instagram) or Google to drive awareness and capture leads.

• Initial Campaign Setup + Light Refinement
  We’ll handle the initial setup of your campaign and make light ongoing adjustments to optimize performance.

• Monthly Performance Review with Insights & Recommendations
  Receive a clear summary of campaign results, key takeaways, and actionable suggestions to guide your marketing decisions.

The Stand-Out Plan pairs your school with a dedicated marketing expert who works alongside your team to increase capacity and sharpen your recruitment strategy. Here’s what’s included:

• Two 60-Minute Strategy Sessions per Month
  Bi-weekly working sessions to align, review campaign data, and plan strategic next steps for your recruitment and marketing efforts.

• Two Monthly Ad Campaigns (Meta + Google)
  Run two ad campaigns per month, one on Meta (Facebook/Instagram) and one on Google, to build awareness, drive applications, and engage prospective families.

• Initial Campaign Setup + Campaign-Specific Optimization
  From setup to active management, we’ll tailor each campaign to your goals, making ongoing refinements to maximize effectiveness.

• Performance Reviews & Data Dives
  Detailed monthly reporting with insights, clear next steps, and data-driven recommendations to guide your broader recruitment strategy.

You can contract an Everydesk Subscription for six or twelve months, depending on your organization’s needs.

Yes! If we don’t help you regain your investment within the year, we will give you your money back. With any of our plans, if your school is able to recruit just two extra students with our help, you have already made your investment back. These services are a no-brainer!

Yes, you can! Depending on the needs of your organization, this may be the most affordable and effective way to get a new website up and running. Here are the details:

• At $499 a month for 1 year, Everydesk will design & develop a website with up to 5 pages (you can contract more pages if necessary).

• Everydesk will manage your website and train your staff on how to update content.

• The turnaround for a website is around 6 weeks, depending on how readily available your content is.

Yes, you can contract just a website plan with no recruitment services. Visit: https://www.everydesk.org/websitedesign